Privacy Policy
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1. Introduction
This Privacy Policy describes how Hacks.ad collects, uses, processes and protects your personal information. We are committed to transparency and compliance with privacy regulations, including GDPR, LGPD and CCPA.
2. Information We Collect
2.1 Information Provided Directly:
• Registration data: Name, email, phone
• Payment information: Card data (processed via Stripe)
• User content: Creatives, texts and uploaded materials
• Communications: Support messages and feedback
2.2 Information Collected Automatically:
• Usage data: Pages visited, ads viewed, searches performed
• Technical data: IP address, browser type, operating system
• Device data: Unique identifiers, hardware information
• Cookies and similar technologies: As per our Cookie Policy
2.3 Third-Party Information:
• Integrations: Data from connected platforms (Google Ads, Facebook, etc.)
• Data providers: Information from market analysis companies
3. Legal Basis and Processing Purposes
3.1 Purposes of Use:
• Service operation: Provide platform functionalities
• Personalization: Recommendations and customized experience
• Payments: Process transactions and manage subscriptions
• Support: Customer service and problem resolution
• Marketing: Promotional communications (with opt-out)
• Security: Fraud prevention and platform protection
• Compliance: Fulfillment of legal obligations
3.2 Legal Bases (GDPR/LGPD):
• Contract performance: For service provision
• Legitimate interest: For improvements and security
• Consent: For marketing and non-essential cookies
• Legal obligation: For compliance with applicable laws
4. Information Sharing
4.1 We Do Not Sell Personal Data:
We never sell, rent or commercialize your personal information.
4.2 Authorized Sharing:
We share data only with:
• Service providers: AWS, Stripe, SendGrid, Mixpanel (under confidentiality agreements)
• Integrated partners: When you authorize connections with external platforms
• Authorities: When required by law or to protect rights
4.3 Corporate Transfers:
In case of merger, acquisition or sale, data may be transferred with prior notice to users.
5. Cookies and Tracking Technologies
5.1 Types of Cookies:
• Essential: Necessary for basic functionality
• Functional: To remember user preferences
• Analytics: To understand usage and improve service
• Marketing: For ad personalization (with consent)
5.2 Cookie Management:
You can control cookies through browser settings or our preference panel.
6. Data Retention
6.1 Retention Period:
• Active account data: During account validity + 3 years
• Payment data: As per tax requirements (7 years)
• System logs: 12 months for security
• Marketing: Until consent revocation
6.2 Data Deletion:
Data is automatically deleted after established periods or upon user request.
7. Your Privacy Rights
7.1 General Rights (GDPR/LGPD/CCPA):
• Access: Request copy of your data
• Rectification: Correct incorrect information
• Deletion: Request data removal ("right to be forgotten")
• Portability: Receive data in structured format
• Limitation: Restrict processing in certain situations
• Opposition: Object to processing based on legitimate interest
• Revocation: Withdraw consent at any time
7.2 How to Exercise Your Rights:
• Email: privacy@hacks.ad
• Portal: Account settings area
• Form: Available in our Privacy Center
7.3 Response Time:
We respond to requests within 30 days, which may be extended by 60 days in complex cases.
8. Data Security
8.1 Technical Measures:
• Multi-factor authentication
• Encryption in transit and at rest
• 24/7 security monitoring
• Regular security audits
8.2 Limitations:
No system is 100% secure. We implement industry best practices, but cannot guarantee absolute security.
9. International Transfers
9.1 Data Location:
Data is primarily processed in the US (AWS) with adequate safeguards for international transfers.
9.2 Safeguards:
• EU Standard Contractual Clauses
• Adequacy certifications
• Data processing agreements
10. Privacy of Minors
Our service is not directed to individuals under 18 years old. We do not intentionally collect data from minors. If we identify such data, it will be promptly removed.
11. Third-Party Services
11.1 External Links:
Our service may contain links to third-party sites. We are not responsible for the privacy practices of these sites.
11.2 Integrations:
Integrations with external platforms are governed by those providers' privacy policies.
12. Policy Updates
12.1 Change Notification:
Significant changes will be communicated 30 days in advance via:
• Email to registered address
• Platform notification
• Notice on our website
12.2 Continued Acceptance:
Continued use of the service after changes constitutes acceptance of the new policy.
13. Contact and Complaints
13.1 Contact Information:
• General email: privacy@hacks.ad
• DPO/Data Officer: dpo@hacks.ad
• Address: Belo Horizonte, Minas Gerais, Brazil
13.2 Regulatory Complaints:
You have the right to file complaints with relevant data protection authorities.
B2AI NEGOCIOS DIGITAIS LTDA
CNPJ: 60.451.485/0001-61
Last updated: September 15, 2025